One of the best ways to elevate your customer base and your audience is to leverage both content marketing and social media marketing, but if you don’t have much experience with it, then doing this can be a challenge. It is important to understand the fundamentals of social media marketing. Lucky for you, below are five laws that can help you build a foundation.
Read on to find out Social Media Marketing Five laws
Social media marketing and content marketing is all about listening and not so much talking. Find out what things are important to your targeted audience by reading their online content. After you do this, you will know what kind of content you should be creating.
Don’t be a jack-of-all-trades. Stay focused on creating a solid social media marketing and content marketing strategy because this is how you’ll build a stronger brand. A broad strategy doesn’t work as good as a highly-focused strategy.
Quantity will never be better than quality. Remember, having 1,000 active connections is better than having 10,000 connects that don’t interact or do anything. When it comes to social media and content marketing, quality always trumps quantity.
Success with social media and content marketing doesn’t happen quickly. Sure, sometimes you can get lucky and get results fast. However, be prepared to put the effort in for a long time to come, if you want to get great results.
You want to publish quality content and you want to build your audience. If you do those things, your audience will share your content with their audiences. This means you’ll enjoy more visibility and traffic to your website. When people find, share and discuss your content, then Google could end up taking notice. This means even more people will find your site when they type in certain keywords in Google and other search engines. With that said, keep in mind what you’ve just learnt and you’ll be on your way to having success with social media and content marketing. Watch the video for more.